Effective Business Writing Skills Training Course

Why select this training course?

Business writing, including correspondence, documentation, reports, and contracts, is the appropriate written mode for conducting business. It is the formal way of writing business correspondence by taking advantage of the ability to use standard business language. Business writing is also used for other documents, such as contracts, affidavits, proposals, purchase orders, forms, reports and presentations. Business Writing is using language to convey facts, ideas, and information to an intended audience. Communications via business writing are particularly useful for internal and external communications, including creating official and unofficial reports, updating reports, and communicating data to colleagues and contacts.

What is the need to develop business writing skills?

It’s important to write effective business correspondence. Writing more often and developing your writing abilities is a good idea. The foundation of effective communication is writing, which can help you establish and sustain business relationships with people from various backgrounds, lifestyles, and skill levels. Having the ability to write succinctly and effectively is one of the most typical business writing talents. When interacting with people, writing correctly helps you save time, money, and resources. Additionally, it demonstrates your commitment to your message and helps you project a powerful professional image.

What is the use of business writing?

Business writing is crucial since it aids in disseminating concepts and knowledge in a professional setting. It can communicate with stakeholders such as clients, staff members, suppliers, and vendors. Documents, including proposals, reports, and emails, must be created using business writing. Business writing frequently serves the following purposes: Notify staff of any modifications to corporate policies or processes, furnish instruction manuals, declare new goods or services, thank clients or suppliers for their patronage, request or offer criticism, address any issues with customer service, introduce new leadership and many more.

Whether you’re writing a letter, a proposal, or a report, getting your point across clearly and understandably is one of the most important business writing skills you can develop. In Rcademy’s Effective Business Writing Skills Training Course, you’ll learn the basic rules for communicating your message effectively and the best practices for effective written communication. You will also learn the components of a professional business letter and how to format it correctly to hone your business writing skills. This course aims to help you become a more articulate and persuasive writer and improve your critical thinking skills. This course will also help you improve your writing skills and gain clarity and coherence.

Who should attend?

The training course is apt for professionals from all walks of life:

• Senior executives and leaders
• Departmental heads and managers
• Government officials
• Business administrators
• Team leaders and managers
• Office manager, secretary and clerk
• Entrepreneurs and start-up founders

What are the course objectives?

The Rcademy’s Effective Business Writing Skills Training Course is developed with the following objectives:

• To understand the significance of business writing in conducting day-to-day business operations
• To recognise the fundamentals of effective business communication
• To build the credibility of the company with good writing and communication skills
• To instil the capacity to create persuasive business letters, emails, proposals, and reports
• To develop the skills necessary to plan and structure the content of business documents in the most professional manner
• To write in a way that engages the reader
• To understand the scope of business writing, which includes communication within the organisation, sales & marketing materials and beyond
• To learn effective ways of drafting business letters, emails, reports, memos, etc.
• To learn to design content according to the audience
• To fulfil the essential functions of communication through effective writing: informing, responding and persuading
• To develop content that is much more specific, organised and concise

How will the course be presented?

• Interactive sessions
• Use of case studies
• Management games
• Learning preparation of reports, charts, graphs
• Real-time exercises
• Problem-solving and Group discussion sessions

What are the topics covered?

Module 1: There’s no escaping business writing!

• Need for writing in business
• What does business writing constitute?
• What is Business English?
• Standard and variant English
• Audience types to business writing

Module 2: Setting the Tone of Business Writing

• ‘Sound’ like yourself
• Be direct
• Avoid getting personal
• Passive and active voice
• Avoid emotional tone
• Be specific and concise

Module 3: The Process of Business Writing

• Audience analysis
• Planning stage
• Deciding purpose, content
• Drafting stage
• Writing for different media
• Revising stage

Module 4: Writing for Employment

• Drafting cover letter
• Resume writing
• LinkedIn profiles and other social media platforms
• Personal websites
• Activity: sample resume writing

Module 5: The Art of Writing Business Emails

• Structure of an email
• Length of the email
• Stay professional
• Working on greeting, body and ending
• Ending with signature
• Importance of proofreading

Module 6: Business Letters and Other Documents

• Enquiry and replying to letters
• Order and fulfilment letters
• Invoices and settlement of accounts
• Letters requesting payment
• Writer sales letter
• Business correspondence

Module 7: Foundation of Business Communications

• The communication model
• Barriers to business communication
• Purpose, process and product model
• Intercultural communication

Module 8: Written Messages

• Planning neural or positive message
• Writing a persuasive message
• Writing bad-news messages

Module 9: Business Report Writing

• Types of business reports
• Planning report: Selecting a format
• Drafting the body
• Documenting of sources
• Grammar and style guide

Module 10: Business Presentation

• Setting presentation context
• Anticipate resistance from the audience
• Analytical and emotional appeal
• Storytelling skills
• Vehicle for presentation